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Rise Above Pain, Frustration and Failure with the Magic Power of Psycho-Cybernetics and
Theatre of the Mind

Self-Image Exercises Tap the Unlimited Resources of Your Subconscious Mind

Welcome to the Official Site of Psycho-Cybernetics and Theatre of the Mind. This is where we do as the good doctor, Maxwell Maltz, did for so many years. We heal internal scars. We give you an emotional face lift. We transform the agonizing pain of defeat, failure, frustration and loneliness into courage, confidence, love, gratitude and peace of mind. We help you reach your goals by showing you how to remove the obstacles that you think are standing in your way.

As a reconstructive plastic surgeon, Dr. Maltz realized that although “plastic surgery” benefited 0.5% of the population, the other 99.5% had unresolved emotional scars from the past, and that these could be removed by changing your self-image. Once these internal scars were irradiated, what followed was a life of success and happiness with you reaching “the greatest port in the world: peace of mind.”

On this blog, I will be giving you Psycho-Cybernetics success tips for transforming your self-image, as well as making recommendations on books, courses and seminars that will take you to the next level. Make sure you subscribe to our email list as well because we have special offers that you’ll want to see.

Matt Furey, President, Psycho-Cybernetics Foundation, Inc.

December 11th, 2014

Why Goal Setting Doesn’t Work for So Many People

Today I’m going to drop a giant meat clever on the subject of goal setting and why it doesn’t work for a LOT of people.

I’m also going to cover HOW you can achieve greatness without goal setting. Yes, it IS possible – and in many cases, it’s the ONLY way some people have EVER succeeded. Not only that, but every time these same people have set goals, they’ve failed.

Hmmm. Got your attention?


Before I go forward with you, I want to recap something I wrote last week in my article, Success Without Positive Thinking, specifically, regarding my references to the unconsciously successful person.

Here’s what I wrote (words in BOLD to be discussed):

“Person finds his passion. He begins to practice. HE REALIZES, early on, he has a “talent” for what he’s doing that is above and beyond the norm. IIDEAS COME TO HIM no matter what he’s doing. He eats, drinks, sleeps and showers in ideas. He doesn’t know who or what turned this on in him. It just IS. BASED UPON HIS OWN LEVEL OF AWARENESS, he doesn’t visualize, dream, imagine or “think positive” in any way about what he’s doing. He just does it.”

Okay, here floweth some additional material to chew on:

HE REALIZES – when you realize something, you recognize it. And how do you recognize it? You see it in your mind’s eye. You feel it in your body-mind. An A-HA moment is nothing more than a clear mental image that is emotionalized.

IDEAS COME TO HIM – In what form do ideas come to us? Via sounds? Via words? Or through mental images? If you get an idea to write a specific book, you may hear the words of the title ringing in your head – but you cannot write a book and complete it without having a mental image of the thing.

BASED UPON HIS OWN LEVEL OF AWARENESS – this phrase unlocks the key to understanding those who ‘unconsciously succeed.’ They don’t really know HOW they do it. They just do it. They’re unconscious of the fact that they think in pictures, emotionalize them and get to work. To them it’s “just do it” – and they really don’t care about the process they’re using because they’re too busy doing it.

Okay, now let’s go into the subject of goals and goal setting.

If you get an idea or have an idea to DO SOMETHING – you are carrying a mental picture in your brain about it. Whether you are consicous of this or not doesn’t matter. You ARE thinking in mental pictures ALL DAY LONG.

Some of our mental pictures are “just do it.” Others are more along the lines of “wait til tomorrow” or “someday I’ll.” Then there are mental pictures of “I CAN’T BECAUSE…”

Along these same lines, everyone with a functioning brain already has a series of goals he or she pursues each and every day. Most of these goals, regardless of whether they’re good for you or not, are achieved. EVERY DAY.

For example, each day, whether you’re AWARE of it or not, you have a goal to eat food and drink fluids. Before each meal that you’re making or buying for yourself, you form mental pictures of WHAT you want to eat. These images get emotionalized – and then you either prepare or buy the food.

Meal over. Goal completed.

Next, your goal is to watch tee-vee. You plop your rumpus on the couch and begin watching – once again, unconscious of the fact that your brain thinks about doing what you’re currently doing before you do it.

It’s on autopilot.

Next, you want to make a phone call to speak with your friend. The image of your friend comes to mind, you get charged up about calling her, and you do.

Somewhere along the lines you may have come up with the idea to get married.

Oh boy. This is a BIG IMAGE – and it is very highly emotionalized and charged. So much so that guess what? You probably don’t take out a yellow pad and write the goal. Nor do you craft the proposal lines in writing. Nor do you write out a plan of action. Nor do you read this goal outloud each day – along with the plan.

All you’re aware of is getting the idea, feeling a ton of emotion swirling within – and the next thing you know you might be doing insane and oftentimes idiotic things to make an big impression to your proposed bride in your proposal.

Even if you’re Mr. Shy, you will do things you would never do otherwise.


So the question to me isn’t whether or not you have goals. It’s whether or not you will perform at your best by “setting goals.”

Based upon my own discoveries of my specific achievement processes – as well as many of those whom I coach, there is no ONE WAY to achieve an objective.

Here are some of the WAYS I’ve found to be valid:

1. Some people MUST put their goals in writing, create a plan and do their best to follow that plan.

2. Some people only need to write a few key words about their goal and hang it somewhere.

3. Others put NOTHING in writing. The goal/project/idea/whatever is in their mind and no one can stop them from thinking about it or taking action to get it accomplished.

4. Then there are those who have simple yet profound goals to “improve a little each day” in some activity they really like doing. They don’t have a written goal to be #1 in the whirld, nation, city or state – but by living in the NOW and taking care of the process involved in their NOW, they accomplish things that those with written goals cannot and will not reach.

5. And let us remember that everyone is achieving goals everyday based upon the mental images in mind and the actions taken. Naturally, some goals, like using drugs and alcohol to excess, are negative goals. Nevertheless, if you focus on them and act, you will get them done.

So what’s the takeaway from all of the above? It is EXACTLY what Dr. Maltz wrote about in Psycho-Cybernetics.

All of us have a self-image. And we cannot go beyond it. Our self-image is the operating system of our mind. It controls, directs and influences what we do each and every day.

If you’re one of the unconsciously successful “just do it” types – this means your self-image is deeply connected to doing the things that make you SUCCESSFUL.

If you feel blocked, if you feel like you cannot stop procrastinating, if you feel that you’d like to succeed but “can’t” – this means your self-image is wired for the negative. Without realizing it, your mental images are taking you away from what you say you want.

So the next question is, why doesn’t creating written goals and plans work for many people?

Here’s my 3-fold answer:

1. The formal setting of the goal and thinking about it takes you away from focusing on the process that’s going to help you get it done. Ultimately, a worthy goal is achieved by a process – not by putting it in writing.

2. When a person focuses on a specific goal, especially one with a time frame, he often causes himself to acquire tension, and tension is the enemy of success. With the added tension come unwanted thoughts that cause this person, once again, to lose sight of the process that is going to get him where he wants to go.

3. When a person uses formal goal setting, she may begin to doubt whether or not she CAN actually achieve it. When doubt creeps in, not to mention fear, worry and pity – you are no longer focused on the actions that create results.

All in all, whether you achieve positively or negatively, it is based upon your self-image – and a MAJOR part of a person’s self-image, is whether or not you can see yourself TAKING ACTION and doing the things you need to do in order to get the results you want.

If you cannot see and feel yourself involved in the process that is going to bring you the results you seek, then you’re most likely going to be a frustrated goal setter.

So self-image is KEY. It’s your roadmap to a better life. It’s your internal blueprint for where you’re going.

If yours is on “autopilot success” – then congratulations.

If it’s not, and this is the case with most people, then I suggest you fine tune it with Theatre of the Mind. Begin seeing yourself at your best. Begin to look into what you did to achieve in the past – and bring that REALIZATION into the present so you can ride the “autopilot success” track for the rest of your life.

Make your goal super simple.

Make it to continually improve your self-image.

That’s it.

Focus on the process of SEEING yourself doing whatever you love doing better and better and better.

If you’ll do this, the other goals, whether your write them out or not – have a far greater chance of becoming reality for you.


Matt Furey

P.S. The last shipment of Theatre of the Mind sold out quickly. Our newest shipment is NOW in. Make sure you order your copy today to lock in the savings and to get it before the holidays. Chances are this new stock won’t last long either. So jump on it NOW.

P.P.S. This email, like so many of mine, was written spontaneously and is un-edited.

December 2nd, 2014

Success Without Positive Thinking

Two vastly different approaches to success are used by a great many people who’ve “made it” in their chosen profession.

December 1st, 2014

Why Thinking Hurts Performance

This past weekend I worked with a young athlete in a way most coaches don’t quite understand.

Unlike almost ALL coaches – the Fure-cat does things a bit different.

There’s next to no talk about mechanics or HOW to do the skills the youhg man has already been taught.

Instead, my focus is on getting him to do what he’s already learned how to do – over and over again. On command. With ease. With relaxation. With next to no effort.

And perhaps most importantly – without thinking.


This may be the first time you’ve heard such “heresy” – but what I’ve discovered over the years is this: Thinking is over-rated. Thinking interferes with your performance. Thinking makes you… think – instead of spontaneously acting.

Yes, I realize that being spontaneous 100% of the time is probably NOT a good idea. I’m not saying you should or shouldn’t be a thinker or a non-thinker 100% of the time.

What I’m saying is this: If you’re struggling, if you’re having a tough time, you’re probably thinking more than doing – and this pattern needs to change if you’re ever going to get anywhere.

In my work, I’ve proven to my clients, that by changing your mental pictures – you change how you feel, how you act, how you move your body – and most importantly, the results you get in life.

But wait a minute, isn’t picturing something in your mind “thinking?”

No, it’s not.

Thinking is a left-brain linear, rational. logical way of being. In the left brain, you don’t picture goals, use your imagination, construct mental movies and amplify your emotions.

So mental picturing is not thinking in the typical sense of the word.

Consider this for a moment. In a child’s first five years of existence, he or she usually learns MORE than the rest of his life combined.

And ALL the learning was done without trying. There was zero effort attached to it. Baby saw – baby got an image in mind – baby imitated.

Baby imagined – baby did.

It often happened quickly, spontaneously.

Babies can learn multiple languages simultaneously – without you “trying” to help them learn. Babies are literal sponges who effortlessly absorb the good, the great – and the not so good.

Then the adults come along and train the baby out of the child – and he most likely suffers the rest of his life because of it.

Baby came into the whirld breathing from the lower belly, relaxed and free of tension.

By age five, that’s no longer the case.

Baby came into the whirld with endless possibilities. By agefive, we’ve narrowed things down dramatically.

And we’ve forgotten . or most likely never learned, how our brain and central nervous system work to bring us the results we’re getting in our lives.

We think words are most important. But they’re not – and that’s saying a lot because I use words for a living.

What is most important then?

Images and emotions.

They precede language. That’s why our brain responds to them FASTER than anything else.

Look at it this way: Our muscles don’t understand language. Our biceps doesn’t understand English, or Chinese, or Spanish or Pig Latin.

So I’m working with the athlete. What do you think I’m teaching him?

Same thing I’m teaching those I coach in the art of writing – or in business.

If you can form a mental picture of what you want to do or be – and if you can see and feel yourself doing it – and if you’re willing to act to get what you want – then chances are dramatically increased in your favor.

Is success guaranteed?


But so long as you’ve chosen a goal that is within the realm of the possible for you (me being 7’0″ tall and playing in the NBA was not within the realm of the possible), your chances of success go UP in a BIG WAY.

On the other hand, if you don’t have a mental image of what you want, an image that is amplified with emotion – then your
chances of succeeding are ZERO.

ZERO even if the goal is achievable.

ZERO even if you have the ability.

ZERO even if you have the smarts, know-how, brain-power, etc.

ZERO even if you have mentors and coaches.

ZERO even if you have a library of how-to on the subject..

This is why I say the mental image of what you want comes first. And if you don’t have it, you better get it – and NOW – or quit deluding yourself into thinking you’re gonna make it someday.

You’re NOT – UNLESS YOU change the way you SEE yourself.

This is why  Theatre of the Mind  is the most important program I’ve ever created.

It gives you the tools to condition your brain for success by working on the most important factor first.

All the hard work in the world, all the thinking – won’t amount to a hill of coffee beans if you don’t see yourself where you want to be first.

Note: We currently have 50 copies of  Theatre of the Mind that we’re making available for $40 off the usual amount. Latch onto your copy today and change your life for the better.


Matt Furey

P.S. There’s a bonus that comes with Theatre of the Mind that will help you change your mental pictures with ease. Go for it.

November 18th, 2014

Who Put the Garbage In?

 You’ve probably heard the metaphor “garbage in – garbage out.” Well, I’m here to tell you that it is not truly accurate because it presumes that you have to take garbage in before you can spit it back out.

November 14th, 2014

Don’t Get Mad – Get Even

So I walked into the wrestling lockeroom at the University of Iowa, prepared to get dressed for practice.

November 13th, 2014

2% of Success is…

If I had a quarter for every teacher/coach who told one of his students/players that success is “90 mental” – or that the troubles you’re having are “all in your head” – well, I’d be living in a 100-room mansion right now.

October 29th, 2014

Visualization is a Crock

 A few years ago I was speaking to a coach about the power of visualization. Almost as soon as I mentioned the word, he interrupted.

“I don’t believe in that. I’ve never been able to make it work. No offense, but I think it’s a crock.”

“Okay, that’s fine,” I said. But he continued…

“What I’ve found to work best is this: I think of something, then I just do it.”

I smiled, knowing he just choked himself into agreeing with me, but didn’t realize it yet.

“That’s cool,” I replied. “So tell me, when you THINK of something, how do you do it?”

“Well, I see what I want to do – then I just do it.:

“Super. And when you SEE what you want to do, how do you SEE it? In your mind’s eye? Or do you see yourself already in the picture you’re looking into?”

“Well, I never really thought about it like that before, but let me think. I guess… hmmm… okay, I got it, here’s what I do. I see a BIG IMAGE of what I want to do in front of me. As soon as I see it, I get excited, and then I just do it.”

“Nice. So you SEE a BIG IMAGE, then you get excited about the image, then you just do it? Do I have it right?”

“Yes, that’s exactly what I do. And so now you know why I don’t like visualization. I think it’s a waste of time.”

Now, at this point, it’s a bit difficult to not laugh out loud. Instead of doing so, I paused and thought about how I could break the news to this man. As soon as the words came to me, I spoke.

“My friend, do you realize you just described the act of visualization? But what’s really cool about you is that you’re one of those rare people who does it really, really fast … so fast, in fact, that you don’t even know you’re using the same process I’m talking about.”

“Really? I am?” he asked.

“You sure are.”

To my surprise, after our conversation, this man became a major student of the Theatre of the Mind process, and he’s used it to quintuple his business, turn himself into a stellar salesman and coach quite a number of superstar athletes.

Just think if he stayed with his old belief that visualization doesn’t work.

Now for the whole truth. There are some very successful people in business, in sports, in coaching, in teaching, in parenting, in selling and so on. And they truly believe that they don’t visualize in any way, shape or form.

Many of these same people, like the coach in this email, actually scoff at the process, even though they are using it at a quantum level themselves.

For whatever reason, they don’t like the idea of sitting in a chair to relax and unwind.  That alone is anathema to them.

Relax? Who me? I’m supposed to be productive and sitting isn’t producing?

Then the idea of deep breathing … that is enough to drive them over the edge.

So somewhere along the line, without even realizing it, they come up with a WAY to visualize without ever realizing that they’re doing it.

I know a man who is a perfect example of this.

For years he told his flock how to set goals and manage time, while also railing against the practice of positive thinking and the use of your imagination… to the point that he didn’t realize he was ignoring what he is actually doing, most of the time.

Think of it this way: I want you to come up with a list of goals you want to accomplish – but with one twist. In the process of coming up with your goals, you cannot picture/visualize what you want your life to be like. You cannot picture/visualize who you want to be, what you want to do or what you want to have in your life.

You got it!

No picturing. No visualizing. You don’t need it and most importantly it doesn’t work.

Additionally, you cannot use your imagination in any way. No drifting off into the sunset, the canyons, to foreign countries or anything else.

And most importantly, no FEELING.

You got it. No picturing. No visualizing. No imagining. And most important of all.. NO FEELING.

Alrighty then, let’s see if you can come up with your goals.

I bet you can’t.

I bet you $10,000.00 you can’t.

Not only that, without the use of visualization or imagination, how you going to create a PLAN to achieve your goals? And how exactly are you going to look into the next day and create a “to do” list based upon your goals?

Again, you can’t do it.

Now suppose you’re the type who needs your goals in writing – on a card or notepad and you carry it with you throughout the day to remind yourself of your goals and your daily “to do list.”

Over and over throughout the day, you refer to your card or notes. Why? As a reminder, right?

Okay, and what is your reminder?

Your reminder constitutes words on a piece of paper that were formed from a mental picture you previously had. And each time you look at your reminder, you are seeing the same mental imagery.

So your reminder of your goal card is also a mental picture – and every time you look at the words, you are visualizing. You may be doing it fast, but I assure you, you’re doing it.

Now, if you look at the reminder and do nothing – you haven’t mastered the feeling aspect of visualizing.

If you look at them and immediately FEEL like getting something done, and most importantly, begin DOING IT – then you’re on your way to greatness.

Bottom line is this: Some people, for whatever reason, are great NATURAL visualizers. It comes so easy to them that they don’t think they use it at all.

The rest of us, we’re lucky too.


Because we can learn the process even better than those who use it without thinking.

We can consciously learn the process and use it to go “where no man/woman has ever gone before.”

I’ve catalogued and categorized the process for you in  Theatre of the Mind and right now I’m having a special discount on this monumental life-shifter.

That’s right. You can get this extraordinary product NOW for $40 off the original amount.

Some very high-level people who have listened to this program have told me it’s not only the BEST program I ever put out – it’s the BEST that anyone
has ever put out.

That’s saying a lot. And it’s why you really owe it to yourself to discover how you really think when you’re at your BEST – and how you can duplicate your
BEST over and over again.


Matt “Coach” Furey

P.S. I’m going to be holding a special one-time teleseminar for the first 50 people who take advantage of this offer NOW. Make sure you get in on that event as  it’ll be a tipping point into the good life for you.

September 25th, 2014

Controversial: To Spank or Not to Spank

Over the past two weeks I’ve been listening to accusations of child abuse involving NFL running back Adrian Peterson and his four-year old son.

The allegations go way beyond a slap or swat on the rumpus. Word is that the boy sustained welts and bruises all over his body. Some of the wounds supposedly drew blood.

Last Wednesday, whilst driving to practice Tai Chi, I turned on the radio and instead of music, I listened to a call-in show. Guess what the topic of conversation was?

“Should you spank your child and if you do, when does a spanking cross the line and equal abuse?”

Both men and women rang the station. The announcer himself talked about how he got beat regularly by his parents – and even told how he doesn’t just threaten his children with “the belt” – because threats aren’t sufficient.

Yep, at times he takes off the belt and  gives his children an unspecified number of lashes.

Although i was only listening for about 40 minutes, I didn’t hear a single parent say that spanking your child is wrong under any and all circumstances.

Neither will I.

But what I will say is what was taught to me long ago by an Aikido martial arts master.

To paraphrase the story:

One day an Aikido master saw a father angrily beating his child. As he hit the boy, the father yelled and screamed.

The master interrupted the scene and pulled the boy’s father to the side. In typical Zen fashion, he did NOT condemn the father for his actions. Instead, he gave him another way of experiencing life with his son.

“You can hit your son anytime you want,” said the Aikido master. “But ONLY under one condition.”

“What’s the condition?” the man asked.

“When you hit him, you cannot do so with anger. You can only spank him if you feel love in your heart for your child.”

The next time the boy stepped out of line, the father remembered the master’s advice. Instead of hitting him, he rid himself of the anger and replaced it with love.”

Surprisingly, after doing this, he felt no need to hit his son. He spoke to him instead – taking his time to teach him right from wrong.

The father did not hit his son that day. Or any other day thereafter.


Because it is almost impossible to hit or spank a child when you are not angry with him. If you take the time to clear your anger and replace it with love, chances are you’ll rethink how you handle your interaction with your child.

Now, you might think the above is “just a story.”

It’s not. It’s real life.

There are many parents who actually believe if they don’t hit their child, the child will NOT respect them. Or obey.


There are many ways to win the respect and obedience of your children without spanking them. And no, I’m not talking about “timeouts.”

I’m talking about challenging them in a physical way that highlights “who’s the boss” without hurting anyone.

For example, is it plausible that Adrian Peterson could lightly wrestle with his son to get the point across?

Come here, son. You don’t want to listen? Okay, let’s wrestle for a few minutes and if you can beat me, then you call the shots. 

I’m betting that it would be a great match. Adrian’s son would squirm and maneuver with all his might – yet be controlled with light pressure. I’m also willing to bet the match would end with laughter and a very different level of respect.

No belts necessary. No switches. No punches, hits or slaps.

Just the tentacles of a giant human octopus (that’s what he’ll feel like to his son).

Yes, I realize a lot of parents think they aren’t physically fit enough to wrestle with their children. But an NFL football player does fit the mould of someone who can.

Controlling your child with the least amount of force necessary makes a lot more sense than whacking him with your fist – or hitting him with a belt or switch.

As I’ve observed, parents who feel they must spank their children, rarely make a lasting impression. That’s why so many of them feel the need to spank their children so often.

Having a heart-to-heart with your child may not feel very easy for you. Using a belt or switch might seem like it’s much faster, quicker and easier.

As a parent, I can tell you that the word is mightier than the belt. Your children will remember your words and use them to make themselves better, if you choose them wisely.

About all they’ll remember from the beatings is the desire to “pass it on.”

Here endeth today’s lesson.


Matt “Coach” Furey

P.S. Theatre of the Mind is filled with many stories and examples to help any parent become better than his or her parents ever thought of being. Grab your copy NOW for $40 off the normal retail amount.

August 12th, 2014

No Such Thing as Success or Failure

In a coaching call I held a few weeks ago, a client told me that he felt like “a failure.”

Despite the fact that he makes a very good income and has a wonderful family, he looks at what he hasn’t accomplished yet and deems himself unworthy and undeserving.

After listening to him vent, I said the following in my down-home, low-key manner:

“Dude, you’ve got some wrong thinking going on. You think there is such a thing as a SUCCESS. You think there’s also such a thing as a FAILURE. Neither exist in this whirld. There’s no possibility of being one or the other – so this means your entire thought process is wrong.”

Long pause.

“Now for the better news,” I continued. “You can have successful experiences as well as failure experiences – but neither of these make you a success or failure. If you make a gazillion bucks – does that make you a success? No. And if it did, losing it would make you a failure, right?

“Yet, at any stage in your life, you can shift or change course. You can stop living successfully and default to a life of failing – or you can stop failing and start winning. If you win today – you still go on. You continue on your journey.

“The next day you might not win. So how can you be a success one day and a failure the next?

“You’re can’t because you’re neither. You’re either living successfully or you’re not. So if you judge yourself and your life in absoultes, you’re going to feel bad about yourself much of the time because you cannot always win.”

My client paused for a moment after hearing the above and said, “You know, no one has ever told me this before.”

“You’re a member of a very large group of people who can say the same,” I replied.

“Okay, so what do I need to do to get back on the winning track? I’ve been wanting to write a book. But I just sit and think and over-analyze. What do you recommend?”

“Thinking is over-rated,” I replied.

I could feel his jaw drop when I said this.

“Remember this,” I continued. “Great thinkers don’t think.”

This comment nearly shattered his brain.

“What do you mean by that?” he asked. “I always thought good writing was good thinking.”

“Well, as I was told by a fellow wrestler at Iowa when I told him I THOUGHT something,  he said, ‘You THOUGHT, HUH? Well, that’s what you get for your thinking.’ ”

I continued: “Good writing is not done with thinking. Good writing is being in a state of flow. It’s like being connected to the sky above the clouds. And once you have that connection, you listen to the still small voice within, and record
what you hear it saying.”

Over the course of the next 20 minutes, I proceeded to lay out more details on how quickly you can get connected to that voice.

If you’re wondering what some of these details are, then I suggest you grab your share of the wealth by getting my Tao of Email Copywriting course. It’s the go-to course for top-tier writers and copywriters around the whirld.

I kind you not as I’ve been given a license to brag – on occasion, so long as I keep it under five minutes at a time.

True. Many of the whilrd’s best-selling authors are on my list and hang on my every werd – even those I deliberately misspell (two in this here sentence).

The same goes for those in the copywriting trade, i.e. those who make their living putting words on paper in order to sell products and services for their clients.

There are many people who can teach you how you should write – but there is no “WAY” that feels right or is right if you don’t have a connection to the Infinite when you sit before a blank piece of paper – or screen.

That’s the way I see things – and believe me now as well as listen to me later, I have “right view” on what I’m seeing.

So sayeth the ZM.

Signing off now with the powerful words I wrote about in yesterday’s email…

Peace and Love,

Matt Furey

P.S. In the  Tao of Email Copywriting you’ll learn how to supercharge your words and phrases with energy that is available to all of us, anytime, any day. And that includes YOU. So put ye failures behind you. And stop thinking
you’re going to arrive at a destination called SUCCESS some day. There’s no destination by that name. It exists not. You, however, do exist – and you’re here to have a successful journey of both ups and downs – but mostly UPS. Enjoy ‘em all.

August 11th, 2014

3 Words of Advice

In yesterday’s email, “Laundry in the Ghetto” – I mentioned that while in the Bahamas, my son played a couple baseball games inside the grounds
of a prison. Today, let me elaborate…

On the afternoon of the championship, as parents and fans sat in attendance, a man who looked to be in his mid-50’s, sat behind the backstop wearing striped black-and-white pants.

What was he doing there?

He was announcing the game.

No, he wasn’t giving the names and positions of players. He was literally announcing what was happening on the field, out loud, for all to hear, as if he was on the radio.

He was filled with joy and laughter, having what appeared to be the time of his life. Perhaps it was. Then again, after speaking to him for a few seconds later on, I’m not so sure.

The prisoner used breaks in the action to give updates on LeBron James going back to Cleveland and the San Antonio Spurs hiring Becky Hammon, the first female to coach in the NBA.

He called the game right along with the umpire, but with much more detail.

“Strike one looking. And it was right down the pipe.”

“Three up, three down. Just like that folks.”

“Oh, he got a hold of that one. Knocked it all the way down to the Florida panhandle.”

And so on.

At times the man laughed out loud – showing great elation for the job he was allowed to do. At no time did he ever attempt to escape the scorching sun. And as soon as one game ended, he began announcing the next … ALL DAY LONG.

When our game ended, I walked his way and flashed a “thumbs up.” He smiled. The energy from his smile covered the whole ball field.

“Great job announcing,” I said. “Really enjoyed listening to you today.”

“Thank you. Thank you,” he said.

Then he uttered three words that struck me in the heart center.

“PEACE AND LOVE,” he beamed.

And before I could reply he repeated himself.


Hmmm. Made me wonder what the man was in prison for. Made me wonder if he’ll ever get out. Made me wonder why he’s still a prisoner.

The dude MEANT what he said MORE than anyone I’ve ever heard utter these type of words before.

His words weren’t a hollow, empty “love and light” slogan. They weren’t words from a hippy or do-nothing.

He didn’t just say “love” – or only say “peace.”

He gave both to me – in reverse order.


Made me think.

Why not “love” first?

Well, it’s not easy to love when there’s no peace, right?

So first and foremost, let’s have peace. And where there is peace, we can have love.

Love without peace isn’t love.

Where fighting exists, there doesn’t appear to be much of either.

Yet, this man found both INSIDE a prison.

He may never see another day outside this prison – yet in spite of this, he’s filled with joy. And he’s given priviliges no other prisoner enjoys.

Somebody took note of WHO this man is on the inside. He changed who he is – and whether he ever gets out or not – he knows that he
already IS.

He may live inside a prison, but no one and no thing is keeping him from being a beam of goodness for all to see. And he’s totally free to say…


Three words of advice worth embodying. One person at a time. One breath at a time. One thought at a time.


Matt Furey

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